The concept of Digital Marketing is such that there is a need for not only a virtual presence is vital, but also the need for the virtual presence to have ample viewership is pivotal. To grow in the 21st century, Digital Marketing acts as a weapon of mass destruction for your competitors and a benefit of the work for you. Harmilap, with years of practice has been able to reap the best out of this field and brought to you an array of tools to help you expand virtually and by the end, exponentially.
Social Media Optimisation(SMO) is a form of digital marketing in which we take control of your social media handles if already existing or create new ones for you as per your requirement in order to promote your business on the biggest platform to reaching customers, i.e., social media. We cover websites like Facebook, Instagram, LinkedIn,Google+ etc. in order to reap the most viewership for you on this platform.
The basic purpose of Search Engine Optimisation(SEO) is to ensure that your website manages to have enough keywords to be on top of every search in the related industry on search engines. We cover search engines like Google, Yahoo, Bing etc. which provide enough customer base and website visits to form an identity online. We are proud to tell you that Harmilap is also a Google Partner which enables it to reap the best results for your business.
Now, we insist on you not confusing Google Adwords with SEO and the reason is that Google Adwords is a form of paid advertising on Google which enables your website to stand on the top advertised pages on the top as well as bottom which are the most noticeable spots on a web search to ensure best viewership. Adwords work to create a base of customers and get inquiries on the basis of the advertising which is done virtually.
Online Reputation Management(ORM) refers to the step we initiate once a brand has been established virtually. Now the internet world is filled with positive as well as negative words for or against a certain brand. In ORM, we ensure that the positive reviews and words as well as positive news is highlighted while downsizing the negative words, reviews and news. It is the online Public relation Management if you would call it and we are willing to do this dirty work for you.